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20226 weeksDesign

Prince

Promotional game driving engagement through play

Case Study
Prince
Client
Prince
Year
2022
Duration
6 weeks
Role
Design · Mobile Game Development
Category
Mobile App
01Overview

The Project

Mobile gameplay rewarding users with lifelong percentage discounts.

02The Challenge

What needed solving

The brand wanted to extend its web promo game to a mobile-optimized build that could be embedded in social ads and landing pages — and still issue valid lifetime discount codes.

03Our Approach

How we built it

A mobile-friendly HTML5 build with portrait-first controls, share-cards, and a reward engine tied back to the brand's CRM.

04 — Deliverables

What we shipped.

  • 01Mobile HTML5 game
  • 02Reward + discount-code engine
  • 03Shareable score cards
  • 04Embedded social-ad version
05 — Tech Stack

The tools behind the build.

HTML5CSS3JavaScript