Case Study
Picup Media
Client
Picup Media
Year
2023–2024
Duration
12 months
Role
SEO Strategy · Content
Category
SEO Campaign
01 — Overview
The Project
Cast a spotlight on Pickup Media's jewelry photography solution, captivating professionals through dazzling SEO.
02 — The Challenge
What needed solving
A niche B2B jewelry photography product needed to win an audience of jewelry professionals and retailers — a small but high-intent search universe.
03 — Our Approach
How we built it
Hyper-targeted keyword research surfaced underserved long-tail queries. We paired technical clean-up with category-specific content that mapped to each step of the buyer journey.
04 — Deliverables
What we shipped.
- 01Long-tail keyword research→
- 02Buyer-journey content map→
- 03Technical SEO fixes→
- 04Industry-targeted backlinks→
05 — Tech Stack
The tools behind the build.
SEOContentTechnical SEO
06 — Results
Measurable impact.
178%
Annual Growth
5.83K+
Clicks
61.7K+
Impressions
10.6%
Average CTR